Family Mosaic Shortlisted for ‘Best Digital Marketing’
We are delighted to announce that our marketing team has been shortlisted for the ‘Best Digital Marketing’ award at the National Housing Awards 2015!
We have been shortlisted along with just one other entry, and this swiftly follows our recent award win for ‘Best In-house Marketing Team’ at the national Property Marketing Awards 2015.
The judges for ‘Best Digital Marketing’ were looking for “a unique application across any one or more digital platforms that provide the customer with excellent information on their enquiry and will look for the user experience and ease of navigation where appropriate”.
The award has been broken down in to four main sections as follows :
- Creative delivery – New design and interactive propositions that help build a brand and provide a unique user experience. Can be across one or multiple channels such as web, mobile, email and social networking
- Online/website – Innovative website approach and tactics that have measurably improved audience reach, interactions and conversions compared to more traditional web offerings
- Social media marketing – Effective ways of finding and building an audience/community using social media such as Facebook, Twitter, YouTube and blogs
- Mobile marketing – Innovative and effective ways of reaching, engaging and converting target audiences using mobile apps the mobile internet, SMS marketing and QR codes.
The winner of the award, sponsored by KODIME, will be announced at the ceremony held at the Lancaster London Hotel on Thursday 10 September.